About Company Overview

Positioning is one of the most powerful marketing concepts. Originally, positioning focused on the product and with Ries and Trout grew to include building a product's reputation and ranking among competitor's products. Positioning is about "the place a brand occupies in the mind of its target audience".Positioning is now a regular marketing activity or strategy. A national positioning strategy can often be used, or modified slightly, as a tool to accommodate entering into foreign markets.

BUSINESS TYPE

Exporter, Manufacturer, Service Provider, Distributor, Supplier, Trading Company, Wholesaler, Dealer

EMPLOYEE COUNT 100

ESTABLISHMENT 2008

ANNUAL TURNOVER Rs 15 Crores

CERTIFICATION Rs 15 Crores

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Address: India
Contact: contact@shoppa.in